Entra 'opens the door', taking your business, product or services strategy to the next level.
Entra provides proven business development, product management and marketing communications expertise focused on what you make (business or product strategy), how you make it (improving customer acquisition processes) and how you take it successfully to the market (new product, service or company launch).
In short, if you want to 'go to market' optimally postioned to win, ENTRA can help.
How Do We Help? We help you create a winning strategy that makes your business a 'Star'
Using strategic analysis tools and methods such as SWOT analysis, Six Thinking Hats, Blue Ocean Strategy and 'Being Strategic',Entra can analyze your business and make the strategy recommendations that will to make your company a 'starí. If you want to achieve your 'hoped-for' future, and want to understand a path to achieving it, ENTRA will help.
The ENTRA Star Cycle
How do we get results for you? The Entra Star Cycle Through Entraís Star Cycle Methodology, applied to each type of business challenge, Entra consultants provide both insight and action plans to achieve the results desired by its customers.
Entra Star Cycle Subscription offerings:
Strategic planning assistance (new offering discovery, new/revised strategy, etc.) Business plan preparation/update Marketing communications Audit Offering portfolio Review
Entra Star Cycle Project offerings:
Mission Statement creation SWOT analysis Marketing mix analysis Positioning statement creation Product Management/Product Development process analysis Product life cycle analysis Pricing analysis Product strategy analysis Competitive analysis Business process re-engineering of the sales cycle (marketing through sales, from prospect to customers) Capital access planning (private placement, Series A, DPO, etc.) Exit strategy assistance (Merger and acquisition assistance)
Who is Entra?
Entra is a network of experienced marketing, sales, business development (partnership and alliances)executives, who have the resources,time and expertise ready to make you and your business even more successful. This team has delivered solid results for its customers, from strategy recommendations and execution, to product launch definition and assistance, and much more.
Entra is led by Greg Coticchia, an internationally recognized technology business and marketing expert. Greg is the Principal Consultant of Entra and founded it in 1995. And through Entra, Greg's extraordinary network of high caliber individuals is available to you.
How Can You Get Started?
Get started with Entra today with a FREE analysis! Send us your name, your contact information (email and phone) and a description of your 'go to market' challenge. In return we will contact you by phone with some questions that will take less than ten minutes for you to provide answers. Based on this provide you a one page written analysis of your situations and possible areas for improvement. 100% FREE to you. If you like how we work, and would like to expand upon our ideas and how to successfully implement them, as we have for dozens of customers, we would be happy to create a full proposal and statement of work for your review. Itís that easy!
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Check out Greg as he talks about hot marketing issues